This project undertaken by http://alisays.com was to raise awareness of the pesticide that was being sprayed in Topanga Canyon under the cover of the night without permission from the locals. These post cards contributed signatures to the cause taken on by Joseph Rosendo, or Travelscope.
What are the three key lessons you learned?
Catch their eyes first then their minds.
One must always be willing to go the extra mile.
You have to care about your surroundings.
What was the biggest challenge or biggest surprise?
That the county listened. We are in talks now.
How would you describe your project to a small child?
To save the world it simply takes the desire to do so and the actions to stand by the desires.